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Interview

At the hot spot

Issue 92 - Fall 2021
Dorothea Wiplinger, Sustainability Manager at Borealis, about Project STOP in Indonesia.

Woom: Unrestrained demand

Issue 92 - Fall 2021
The Klosterneuburg children's bicycle manufacturer Woom is growing at all levels. In addition to the pandemic-induced bicycle boom, the company is benefiting from the fact that the start-up spirit that resulted from the founding of the garage is still not completely gone.

Closer look

Issue 91 - summer 2021
The economic delegate Clemens Machal recommends Austrian companies separate strategies for the Central Asian states - and does not consider the Chinese competition to be overwhelming.

Central Asia as a future market: shooting stars in the steppe

Issue 91 - summer 2021
The Central Asian markets are increasingly interesting for Austrian companies. With the transport of dredgers and the equipping of a giant yurt, spectacular projects have only recently been realized.

Pet market in Asia

Pet hype

Issue 90 - spring 2021
The hope that lockdowns with dogs, cats or hamsters will be easier to endure is fueling the demand for pets. As the booming market in China and other Asian countries show, the desire for an animal companion is also growing beyond the pandemic where prosperity and urbanization are increasing.

Interview with Yannick Verry, Pet Fair Asia

Only the best for the fur babies

Issue 90 - spring 2021
Yannick Verry explains why the love for pets is growing in China and Southeast Asia and what characteristics shape the Asian pet market.

The Asian Aspiration

Asia as a model

Edition 89 - Winter 2020
This book is an appeal to African leaders to emulate the successful Asian development path.

Country portrait

Vietnam: Economy Spotlight

Edition 89 - Winter 2020
Low numbers of corona infections, an up-and-coming economy, beneficiaries of various crises: Vietnam is on a very promising path and, thanks to a new free trade agreement with the EU, also offers enormous opportunities for Austrian companies.

Vietnam: The New China

Edition 89 - Winter 2020
Dietmar Schwank heads the Foreign Trade Center in Ho Chi Minh City - and speaks in an interview about the comparison between Vietnam and China.

Comment

Looking east

Edition 89 - Winter 2020
It is now known that Europe is not the center of the world. Dealing with the corona crisis is also far more efficient elsewhere. That's how many hold ...